Charmin Newsroom

News Releases

  • 3/19/14 5:50 pm EDT
    RIO RANCHO, N.M.--(BUSINESS WIRE)--Firefighters from Rio Rancho Fire Department in Rio Rancho, NM received a donation of Charmin Ultra Strong toilet paper, enough for a year’s supply for 20 firemen. The donation was part of a nationwide donation that Charmin made today to one firehouse in each of the 50 states. Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20140319006498/en/more...
  • 3/19/14 8:00 am EDT

    The Charmin Relief Project Provides Year-supply of Toilet Paper to Firehouses Nationwide

    CINCINNATI--(BUSINESS WIRE)--Today Charmin is donating nearly 50,000 rolls of toilet paper to firehouses in every state. Each firehouse will receive 960 rolls, which is a year supply of toilet paper for 20 firefighters. As part of the Charmin Relief Project, which provides a better bathroom experience anytime, anywhere, Charmin asked consumers to share stories of firehouse bathrooms with sub-par conditions or in need of relief. Since firehouses often serve as amore...
  • 2/10/14 10:00 am EST

    The Charmin Relief Project Helps Firehouses that Need Some TLC

    CINCINNATI--(BUSINESS WIRE)--As the next phase of The Charmin Relief Project, a program designed to bring consumers a better bathroom experience, no matter where they are, Charmin is bringing relief to America’s firefighters, brave women and men who put their behinds on the line, day in and day out, to keep their communities safe. Charmin wants to help this much loved, but often underfunded, group of public servants. “Charmin’s mission is to surprise and delightmore...
  • 1/14/14 12:00 pm EST

    Kenny G Teams Up with Charmin to Show that Soft Rocks!

    CINCINNATI--(BUSINESS WIRE)--Softness especially from toilet paper, should never be compromised. To highlight and celebrate America’s softest toilet paper, Charmin will transform the Hard Rock Cafe in Times Square, New York into the “Soft Rocks! Cafe.” The event showcases Charmin Ultra Soft, including the inspiration, creation, and technology behind Charmin’s most comforting design with new comfort cushions. “At Charmin we regularly speak with consumers to getmore...
  • 12/13/13 1:54 pm EST

    Photo/Video Opportunity

    TORONTO--(BUSINESS WIRE)--Join Jillian Harris as she unveils Charmin’s luxury pop-up washrooms at the Distillery Historic District’s outdoor Lowe's Toronto Christmas Market. Shoppers often go to great lengths to avoid dingy public restrooms but Charmin’s luxury pop-up offering banishes public washroom avoidance. The outdoor Christmas Market is in short supply of places to go, for Torontonians on-the-go, so this holiday season, Charmin has created amore...
  • 12/13/13 8:00 am EST

    The Charmin Relief Project Donates $10,000 to Tailgate for Troops

    CINCINNATI--(BUSINESS WIRE)--The Charmin Relief Project, a program designed to bring consumers a better bathroom experience, is teaming up with Tailgate for Troops to bring state-of-the-art restrooms to tailgaters at the annual Army-Navy game in Philadelphia. No matter how competitive college rivalries can get on the field, there is one issue that unites their fans – a poor portable restroom tailgate experience. On December 14, tailgaters at the game will bemore...
  • 11/27/13 9:00 am EST

    The Charmin Relief Project Rolls into Dallas with State-of-the-Art, Portable Restrooms

    CINCINNATI--(BUSINESS WIRE)--Charmin toilet paper is bringing a better bathroom experience to one of the biggest fall traditions – Thanksgiving football. The Charmin Relief Project, a program designed to bring consumers a better bathroom experience, is wrapping up its four-city tailgating tour by bringing state-of-the-art restrooms to Dallas on Thanksgiving Day when the Dallas Cowboys host the Oakland Raiders. Watching football on Thanksgiving is a staple in manymore...
  • 11/19/13 10:13 am EST

    New Reengineered Charmin® Gets Stamp of Approval From the Nation’s #1 Leading Experts in Plumbing, Roto-Rooter

    CINCINNATI--(BUSINESS WIRE)--Holiday season is here, which means more time filled with family, friends, parties and the inevitable holiday entertaining stress. During this time of year, the last thing you need to worry about during a festive gathering is a plumbing issue. According to North America’s #1 plumbing repair and drain service company, Roto-Rooter, the day after Thanksgiving is the single busiest of the year for Roto-Rooter's residential plumbers. On this day,more...
  • 10/9/13 6:06 pm EDT
    (BUSINESS WIRE)--Multimedia is available on Business Wire's website and AP PhotoExpress of Charmin supporting the “Swim for Relief” event as part of the Charmin Relief Project. Fresh off her record-breaking swim from Cuba to Florida, long-distance swim legend Diana Nyad is conquering her next challenge at the continuous 48-hour Swim for Relief event occurring this week in Herald Square, New York benefiting AmeriCares and the victims of Hurricanemore...
  • 9/6/13 8:00 am EDT

    Stacy Keibler Helps Charmin Deliver Upscale Restrooms to Tailgaters in Denver

    CINCINNATI--(BUSINESS WIRE)--It’s the dawning of a new tailgating age as Charmin toilet paper teams up with the Denver Broncos and Baltimore Ravens to kick off the 2013 football season in style. Charmin is kicking off the Charmin Relief Project, a program designed to bring consumers better bathroom experiences when they are away from home, starting by bringing state-of-the-art restrooms to Denver, when the Denver Broncos host the Super Bowl XLVII Champions, the Baltimoremore...

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